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Issued to: MacKenzie Joy
Credential type: Course
Issued by: Adobe
Issued date: August 11, 2026
Adobe Journey Optimizer Foundations
Adobe Journey Optimizer Foundations provides a high-level introduction to engagement orchestration and delivering personalized experiences. In this course, you’ll learn what Adobe Journey Optimizer is, how real-time journeys and audience-based campaigns are designed, and how core concepts such as events, audiences, decisioning, personalized content, and data structures work together to deliver coordinated customer experiences.
This course is designed to help learners build a strong mental model of the product without requiring technical setup or configuration knowledge.